I know I’ve talked a lot about podcasting over the last several years, but I do have good reasons for making podcasts and productions and I want you to check out at least one of these three short podcast demos from PodCastNorm Productions. (I’ll give you links for them here at the end of this article.)

I’m not doing this to brag or to get you to buy something, but I do want you to see that not every production has to be an interview with some guru about some subject that takes 90 minutes to get to the reason they wanted you to listen in the first place — buy their product!

Yeah, I know not everyone that makes podcasts just wants you to buy something and not everybody just wants to entertain you. I will be the first to tell you, most of those type things are well produced and often offer great information about the subject they talk about, but there are a number of other reasons to use podcasts, blog/casts, v-casts or whatever you might think of.

One of the reason’s I take the time to make a production out of reading my articles is for those that may not be able to read because of eyesight or health issues. Another would be so they can listen on the fly while they are walking, exercising or driving down the road. In a way, I offer to read my articles to them, (or you), so they, (or you), can multi-task and still absorb the information and hopefully use it sooner or later, depending on what the case may be.

I try my level best to make the presentation acceptable on many levels so that it isn’t offensive to the listeners in several ways. I don’t want to offend them by using harsh language and I try to make the music I use fit the project. I want it to sound at least somewhat professional and not like it was recorded in some large auditorium (although I know those type recordings have their place also.) I try to do the best I can with what I have.

Another reason I read them is because I know I may not be able to capture in writing the text the way I meant for the reader to read it. By reading it, I can put the emphasis where it needs to be for the listener to properly understand what I meant. (At least, I hope I accomplish that.) Voice inflection, chuckles and laughter can often make a big difference in the way something is understood. They also give the listener/reader some insight into the personality of the person presenting the information and, along the way, hopefully making it a more pleasing experience.

So, I tell you this today for two reasons…

1. So I can demonstrate to you at least one of the other type productions I make through PodCastNorm, (PCN Productions)
2. To give you some other ideas for making podcasts, blog/casts, v-casts or whatever type presentation or production you would like to make.

The first one I am sending you to is:

<< www.nascarfansview.com >> (Yes, it is about NASCAR from a fan’s view and I hope you like it.)

Please do click on the link and listen to the production all the way to the end. The reason I ask this of you is because I have inserted a commercial in it and I want you to see how you can make commercials for yourself, or others, and turn out productions, if not for yourself, at least for others that may not have your capabilities or talents.

The second one is another of my sites that I use for sharing on a more personal level. (I am still working on this site and it is a growing project that I will be adding more content to on a regular basis.) Please click on this link and just listen to it…

<< http://www.singlesongconcert.com >>

Once you arrive on the site, it should begin playing almost immediately. When it finishes, it will redirect you to the next page which contains a video of one of the songs I’ve written. (I would like you to watch the video and hear the song, too, because it is part of what I want you to see about the possibilities for production and podcast ideas and about ways to use your websites to present your material of all kinds.)

Who knows, this could open up whole new opportunities and possibilities for you as you look for a place to use your talents to make productions for yourself or others…

See ya next time… Rusty

All views expressed are strictly the opinion of the writer

© June 17, 2010 – all rights reserved

Rusty Norman and Podcasting Resources

(All audio productions by www.podcastnorm.com and PCNProductions.com)

I could go into a long winded dissertation on the reasons for using Royalty Free Music for your productions but I’ve already done that several times here at Podcasting Resources. If you don’t use Royalty Free Music in your productions of all types for public consumption, YOU COULD GET INTO A LOT OF TROUBLE!

I love Two Buck Themes and use it all the time in my productions! But don’t take my word for it… click on the video below and let Mike Stewart tell you the best reasons,  himself…

Try Two Buck Themes FOR JUST $1 Dollar-(Trial Membership)

There is no better way to try Mike Stewart’s Two Buck Themes. How can you go wrong with paying a single dollar ($1.00) to try something that can make your audio and video productions legal (as far as the music you use for them) and also add a professional dimension to them. We all know that music makes things better and using Two Buck Themes gives you Royalty Free Music to use in any and all your audio and video productions, with no worries about someone being upset with you about using their music. Generally, Two Buck Themes is available to use for $2.00-bucks-a-theme — 5-themes-at-a-time. Check it out and you will find Mike over-delivers when it comes to anything he does and I think you will find his music and tutorials a useful tool for making your audio and video productions better.

$1 Dollar Trial Membership MAKE THIS MUSIC MINE!!
Oh, and one other thing; I am an affiliate of Mike’s and should you use this link, I may make a little on what you purchase from him, but remember, you can become an affiliate of his also and you can help spread the word about TWO BUCK THEMES
$1 Dollar Trial Membership – MAKE THIS MUSIC MINE!!!

Just thought you might like to check out some of our other podcasting projects. One of them is called Nascar Fans View. Find it at http://www.nascarfansview.com/the-fans-view/ CHECK IT OUT!!

Can I be extremely blunt with you? I do hope you answered yes because I’m going to be anyway.

This may not be the first time you’ve heard this, but, if you’re not using music — legal music — in your productions, you’re already making two mistakes that could cost you in a large way when it comes to getting people to listen to your podcasts or other audio/video productions.

Go ahead, check out just about any audio or video production, whether it be a commercial or an interview or even a documentary of someone or something. Chances are it uses music in some way. There are several reasons for that and all of them relate to how people respond to what they are seeing or listening to and it has to do with the music used.

The music, in many instances, sets the mood the producer wants to set with what is being presented. Whether it be pictures of a vacation or presenting a situation that needs to be addressed in some way, the music can make or break the way it is received.

So, you ask, “What’s the big deal about using ‘LEGAL MUSIC’? Can’t I use what I like? Why do I have to pay someone to use their music?”

All of those are good questions, but there is only one answer. Because the people that made the music own the rights to it and if you use it without their permission, you could be sued for a large amount of money.

That’s why you need to use, legal, royalty free music for your purposes. It makes you not have to be looking over your shoulder waiting for someone to call you up or serve you with legal papers telling you that you’re being sued for using someone’s music without permission. Believe me, the laws are on their side, not yours if you choose to use anything copyrighted by someone else. They own the rights to it and it is their property.

There are many sources for legally obtaining the rights to use music out there. Some are very expensive and some are reasonably expensive, (sometimes depending on the popularity of the song, or songs you want to use.)

We will talk about some of those other sources in the coming weeks, but for today, I would like to mention Mike Stewart one more time. The reason I use Mike Stewart’s Two Buck Themes is because it is affordable and he gives me so much more for my money. Not only does he give me music for a minimal cost, but he gives me good tutorials and ideas for using the music (and software and equipment he also sells) in different ways.

If you to have to pay for it anyway, why not get the best bang for your buck? (Yes, I am making a recommendation here.) Mike Stewart is someone you can depend on to give you your money’s worth.

But you don’t have to take my word for it, check him out for yourself and see if you don’t agree. It costs nothing to check it out by clicking on this link, Get 5 new themes, video tutorials each month for $10

After that, the rest is up to you… While you’re there, you may want to check on some of the specials on equipment he has available:USB Mic Special – Domestic Shipping

See ya next time… Rusty

© August 28, 2009 – all rights reserved

Podcastnorm.com and Rusty Norman

Okay, I know you’ve heard me say all this before, BUT, you don’t have to spend a lot of money to make things easier for yourself or turn out a good product. The idea these days is to save yourself time and money when it comes to turning out your production or product. So if you’re looking for something that can do both, plus someone that can continually provide you with good, usable information, maybe you should think about trying the S3 Media Player from Mike Stewart.

I know I talk about Mike a lot and there is a reason for that. First and foremost, Mike is a wonderfully talented person that is not stingy in sharing what he knows about audio and video production and recording equipment, software and techniques.

You see, when I was just entering into this new adventure called podcasting several years ago, I had a lot of experience with live and studio production recording, editing and turning out final products, but I knew very little about doing the same thing on the internet.  You might say I knew enough to be dangerous and, to tell the truth, I struggled to do even some of the simplest things.

At first, most of what I did was experiment with what I knew and honestly, I didn’t have  a lot of money, so I tried to find less expensive ways of accomplishing the tasks of recording, editing and posting my final productions. I just tried different things until I started finding better ways to produce and distribute my original audio podcasts and, to tell the truth, although I know a lot about the equipment and software I turned out my productions with, I don’t use most of them anymore.

It was during this time that I first encountered Mike Stewart. When I would listen or watch him explain things, it seemed so simple and he always seemed to be a step above the rest in the quality of his productions. Needless to say, that was one of the first things that attracted me to him — the quality of his audio and video productions. Even with his input, still I struggled to put audio or video on my websites simply because I wasn’t computer literate enough to do it.

With the S3 Media Player, it is a totally different experience now. The S3 Media Player from Mike Stewart has greatly simplified how I add audio or video to my websites and blogs. In fact, it has made it extremely easy and quite inexpensive to produce and deliver audio and video from my websites. I guess you could say, now I am spoiled; and it’s true… I am. I use it and several other things I learned from Mike for everything in audio or video I add to my sites and pages.

It doesn’t matter whether you are just a beginner or experienced at adding audio and video to your pages or sites. The S3 Media Player can simplify the process for you affordably. I use it and highly recommend it, but, the best way to find out if I am right is to give it a try yourself.

So, stand by immediately after this audio and you will be taken to Mike Stewart’s video about the S3 Media Player and how you can simplify adding audio and video to your pages or sites AND a whole lot more From Mike Stewart.

See ya next time …

Rusty

(all views expressed are strictly the opinion of the writer)

© July 2009 – all rights reserved

Rusty Norman and  Podcastnorm.com

Hi everybody… I have a very special treat for you today. If you haven’t heard of Jim Edwards you’re going to be glad you took the time to read this article, today. Lately, we’ve been talking about ways to make your audios (and videos) better and the easiest ways to put them on your websites. Jim offers this input to you, in particular, about audio.

I can tell you, I am glad for the day I found Jim Edwards several years ago and I know he tells it like it is. Even better, he always seems to over-deliver when it comes to sharing what he knows and this article is no different. So, take a few minutes right now to read this article and be sure visit the links you come across as you do.

Believe me, you won’t regret the time you spend here… it will be worth every second.
=====================================

“Make Your Website Talk v2.0″

- by Jim Edwards

(c) Jim Edwards – All Rights reserved http://www.HowToMakeAudioCDs.com
=====================================

It seems like just a few years ago people watched in amazement as words and pictures appeared as “websites” on their computer screens through the Internet.

Just having a website rated a major accomplishment, even a status symbol, for businesses of every size.

Now, however, people expect websites as standard equipment for most businesses and the Internet teems with BILLIONS of static web pages.

In such a crowded online world, how can a business differentiate itself from all the others?

Welcome to the new frontier of the Internet where web pages, even the small ones, dance and sing with audio and video!

In the beginning, putting audio and video on your website involved very expensive “streaming” servers and complicated software.

In those days, audio and video remained the playground of mega-sites and dot-com companies with unlimited budgets.

But even then, online audio and video didn’t really take off because the vast majority of it required the listener to carry a high-speed Internet connection or use complicated formats like “Real” player.

Well those days have passed forever and quality audio and certain types of video now lie firmly in the grasp of every website owner!

Two things appeared on the scene to enable virtually any website owner to include audio and video on their website, even for dial-up surfers: faster computers and better compression technology.

Let’s face it, home computers now pack more punch than it took to send men to the moon.

When you combine that computing power with widespread use of “Flash Player,” the free web browser plug-in available at www.adobe.com, which enables high quality audio and video to stream across the web without special servers, and you now find a perfect environment for what amounts to online radio.

Despite the fact that online audio is now more “low-tech”
than ever and can get created and posted with free and low- cost tools, most people still don’t use it (or use it correctly).

It’s funny, but most people now take online audio for granted and because it’s not really “new” anymore, they tend to discount its effectiveness (especially since the “gurus”
have moved on to more sexy topics).

But before you think audio doesn’t have a place in your online business arsenal anymore, take a look at these six
(6) suggested uses for audio to test on your own websites and blogs right now:

1) Audio Testimonials: Let your website visitors hear from
your happy customers to increase credibility…

2) Audio Welcome: Have a SHORT welcome message play that
explains the benefits of why a visitor should sign up
for your newsletter or opt-in to your “squeeze” page…

3) Audio Samples: Offer a free sample of an audio product
you’re selling right on your mini-site…
(example: I give away the first 2 tracks of my CD at
http://www.5stepstogettinganythingyouwant.com )

4) Audio Paid Content: Offer Audio content for a membership
site! Record the audio yourself, or interview an expert
each month, and just offer it right from your website for
streaming or download…

5) Audio Blogging: Post an audio message instead of or in
addition to regular text on your blog. This “multi” media
approach can really help you stand out from the crowd…

6) Audio “Exit” Offers: Use audio to draw people’s attention
to special offers by giving them the gist of your offer
in 20 to 30 seconds. This is especially useful when using
exit scripts & special popups to grab people’s attention.

Don’t fall into the trap of thinking that online audio is “old news” and that online video is the only way to go.
Audio is, in many cases, just as powerful as video… and it’s a lot *easier* to produce and post than video!

Think about it: if audio-only content didn’t have value, TV would have destroyed radio years ago.

And with a whole new generation of tools and services to help you get your online audio created and posted, there’s never been a better time to start using audio to increase sales, subscriptions and conversions in your online business.

–
Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website, affiliate links, or blogs…

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Need MORE TRAFFIC to your website or affiliate links?
“Turn Words Into Traffic” reveals the secrets for driving Thousands of NEW visitors to your website or affiliate links… without spending a dime on advertising!
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