Can I be extremely blunt with you? I do hope you answered yes because I’m going to be anyway.
This may not be the first time you’ve heard this, but, if you’re not using music — legal music — in your productions, you’re already making two mistakes that could cost you in a large way when it comes to getting people to listen to your podcasts or other audio/video productions.
Go ahead, check out just about any audio or video production, whether it be a commercial or an interview or even a documentary of someone or something. Chances are it uses music in some way. There are several reasons for that and all of them relate to how people respond to what they are seeing or listening to and it has to do with the music used.
The music, in many instances, sets the mood the producer wants to set with what is being presented. Whether it be pictures of a vacation or presenting a situation that needs to be addressed in some way, the music can make or break the way it is received.
So, you ask, “What’s the big deal about using ‘LEGAL MUSIC’? Can’t I use what I like? Why do I have to pay someone to use their music?”
All of those are good questions, but there is only one answer. Because the people that made the music own the rights to it and if you use it without their permission, you could be sued for a large amount of money.
That’s why you need to use, legal, royalty free music for your purposes. It makes you not have to be looking over your shoulder waiting for someone to call you up or serve you with legal papers telling you that you’re being sued for using someone’s music without permission. Believe me, the laws are on their side, not yours if you choose to use anything copyrighted by someone else. They own the rights to it and it is their property.
There are many sources for legally obtaining the rights to use music out there. Some are very expensive and some are reasonably expensive, (sometimes depending on the popularity of the song, or songs you want to use.)
We will talk about some of those other sources in the coming weeks, but for today, I would like to mention Mike Stewart one more time. The reason I use Mike Stewart’s Two Buck Themes is because it is affordable and he gives me so much more for my money. Not only does he give me music for a minimal cost, but he gives me good tutorials and ideas for using the music (and software and equipment he also sells) in different ways.
If you to have to pay for it anyway, why not get the best bang for your buck? (Yes, I am making a recommendation here.) Mike Stewart is someone you can depend on to give you your money’s worth.
Okay, I know you’ve heard me say all this before, BUT, you don’t have to spend a lot of money to make things easier for yourself or turn out a good product. The idea these days is to save yourself time and money when it comes to turning out your production or product. So if you’re looking for something that can do both, plus someone that can continually provide you with good, usable information, maybe you should think about trying the S3 Media Player from Mike Stewart.
I know I talk about Mike a lot and there is a reason for that. First and foremost, Mike is a wonderfully talented person that is not stingy in sharing what he knows about audio and video production and recording equipment, software and techniques.
You see, when I was just entering into this new adventure called podcasting several years ago, I had a lot of experience with live and studio production recording, editing and turning out final products, but I knew very little about doing the same thing on the internet. You might say I knew enough to be dangerous and, to tell the truth, I struggled to do even some of the simplest things.
At first, most of what I did was experiment with what I knew and honestly, I didn’t have a lot of money, so I tried to find less expensive ways of accomplishing the tasks of recording, editing and posting my final productions. I just tried different things until I started finding better ways to produce and distribute my original audio podcasts and, to tell the truth, although I know a lot about the equipment and software I turned out my productions with, I don’t use most of them anymore.
It was during this time that I first encountered Mike Stewart. When I would listen or watch him explain things, it seemed so simple and he always seemed to be a step above the rest in the quality of his productions. Needless to say, that was one of the first things that attracted me to him — the quality of his audio and video productions. Even with his input, still I struggled to put audio or video on my websites simply because I wasn’t computer literate enough to do it.
With the S3 Media Player, it is a totally different experience now. The S3 Media Player from Mike Stewart has greatly simplified how I add audio or video to my websites and blogs. In fact, it has made it extremely easy and quite inexpensive to produce and deliver audio and video from my websites. I guess you could say, now I am spoiled; and it’s true… I am. I use it and several other things I learned from Mike for everything in audio or video I add to my sites and pages.
It doesn’t matter whether you are just a beginner or experienced at adding audio and video to your pages or sites. The S3 Media Player can simplify the process for you affordably. I use it and highly recommend it, but, the best way to find out if I am right is to give it a try yourself.
So, stand by immediately after this audio and you will be taken to Mike Stewart’s video about the S3 Media Player and how you can simplify adding audio and video to your pages or sites AND a whole lot more From Mike Stewart.
See ya next time …
(all views expressed are strictly the opinion of the writer)
If you pay attention to advertisements on TV or Radio (and on the internet) you will hear music playing. Music is used to lead into a spot or play underneath the talk of an advertisement and it usually tries to set a mood or get you to pay attention to what’s coming up.
I know you’ve all heard this type of music and it is very effective. There is no reason to not start building your own music library specifically for this purpose. (Click here to signup for Two Buck Themes!)
Believe me, you don’t want to go through the hassle of using music without people’s permission because it can very expensive and cause you unimaginable grief. Many people think that professional, royalty free music is expensive and they don’t think they can afford it. I’m here to tell you two things:
You can’t afford not to use legal, royalty free music. If you think using music without permission is okay and you won’t get caught, think again…It will cost you a bundle if you use music without permission (especially if the artist is hungry) and
I know of some great royalty free music that is great quality and, most importantly, AFFORDABLE.
If you’ve visited Podcasting Resources before, you’ve heard me mention Mike Stewart numerous times. I highly recommend him for just about any need you have when it comes to equipment or software for recording, editing and delivering the final product(s).
He is not only knowledgeable but is also a musician and makes royalty free music. The product is already in one minute spots and can be used as is or altered for your purpose.
What I mean is he has tutorials available to show you how to use his products. When you buy products from him your investment pays off better with him because he over-delivers. He gives you a lot of usuable information that helps you get started with the equipment and software you purchase from him.
Hello every one. I am very excited about the plans for near future right here at Podcastnorm.com. I have several things I want to tell you about and I couldn’t wait another minute.
Today is just a little tidbit of what I am excited to tell you about. Watch this short little video and it will tell you more about what is to come and give you an example of what will make putting audio and video on your websites(s) as easy as anything you have ever experienced.
Later on this week come back for the first of a three part intro to Royalty free music for your presentations or commercials and podcasts, S3 storage, and the amazingly simple to use S3 media player…
Just double click on the play button below for a message from me, Rusty Norman.
The way of software and the internet today is toward making things easy for even the most casual users of the technology. Everything is moving toward software and techniques using templates. Templates allow the user to, basically, only need to know how to fill in the blanks (or overwrite what’s there) which makes what they want to accomplish much easier. I think templates are a great idea and I use the ones I have made to make my podcasts.
I make a couple of podcasts and have a couple of more in the planning stage. Using a template makes my job of editing and turning out my podcasts go much faster. I can make them either way — with or without templates — but using them makes things go a little faster, especially after I have decided on the type format I want to follow. (You see, I like to have a plan and follow it. It doesn’t mean I can’t bend it a little; it just means I have a type of map to follow.)
For the purposes of this article, I will be talking about using Audacity 1.2.6. If you don’t already know about Audacity, it is an open source audio recording and editing program that is free and it has a pretty fast learning curve to make it do what you want it to.
Now you may ask why I use the version 1.2.6 instead of the beta 1.3.7. Without going into a lot of detail, it is because it is the most simple and is fairly glitch free. (The newest version 1.3.7 is also good, but, has a lot more features and I don’t think they’re all necessary for the beginner.)
You see, I’m a firm believer in not spending more money than you need to spend for accomplishing the same ends. With what I am going to talk about today, you will find that you still don’t have to spend money to make your own templates for your audio productions (except for maybe the music). What you will have to do is learn, or become more familiar with, your free “Audacity” program and some recording/editing techniques. (Believe me, a little practice goes a long way to getting a good start.)
What equipment and software will you need to make your own templates? That’s pretty simple and straightforward. You will need:
A way to capture your voice (a microphone or recording device of some sort)
Some original or “royalty-free” music
Willingness to learn some simple recording techniques
The ability to use what you know and learn from this and others
Okay, now that you know what you need, do you know where to get started?
If not, let’s talk for a moment about the technique to use to make an audio template. The purpose we want to accomplish is to make production much easier and less time consuming, especially when you do something repetitive.)
I’ll to be right up front with you. I am not going to go into a long winded discussion right now of how to use Audacity to make a template. I am going to tell you why and how I do it. On another day, I will offer a screen capture video tutorial (on using Audacity and making a template) available for simply leaving me your first name and email address or joining my soon to come membership site. (As I said, that is coming soon, so if you don’t want to leave me your info at that time, I will also be making it available for a small donation.)
So … let’s talk about this. In fact, just take a quick listen to the audio below. It was made with the same template I use for my “Just A Fan’s View” Nascar podcast. I made this short one to tell people I had moved from one website to another. (Just click the play button below)
I actually use that template to make my podcast over at “Just A Fan’s View” and used it to slightly doctor that little audio file for the old site. I can tell you I can make my completed podcasts in one quarter the time now, (that is not counting the time it takes to write them. That has always taken more time time than I like to admit.)
Okay, now quick overview of why you should use a template.
If you think about making a podcast in a type of format, (or a planned form), then there is every reason why you should consider making a template for it. If you have heard some of my other discussions on this matter, you already know that I like a certain type of format. You don’t have to use that type format, but, you may want to have something similar.
Here is my simplified format:
I use a statement of copyright for my programs because, although I don’t mind sharing information, I don’t particularly relish the thought of someone profiting from my hard work unless I want them to. In other words, I want them to ask permission
I start off with music of some sort just because I like it. It can either fade out after 10-15 seconds or it can play as a musical floor beneath my podcast. (I have done both.) It adds so much to the presentation and besides, most people like to have either a musical beginning or some sort of multi-track concoction to either get the attention of their listener or give a signature, (so they know it is you.) If you don’t believe me, just listen to some other podcasts, radio programs and television shows.
I use “Royalty Free” music for the same reason I make a statement of copyright. This is because I believe that the people that make the music deserve what they ask for it because they work hard to make it happen. There is no reason to steal from a person and there is a lot of “Royalty Free” music available. (At the end of this article I will tell you of a great source for some very affordable “Royalty Free” music.)
I have a canned close that I can insert at the end of my talk or show. This is because I want people to remember who I am and where they can find me in the future. It is also where I can make verbal disclaimers of the material contained in my podcasts. (This protects me and the listener.)
After a template is put together, all that remains is to add the latest talk or interview. If you have planned your template properly, this is merely adding the edited version of the file you want to use to a track in the template. Now, you may be moving a few items around so they fit better with the new track and the close, but that’s very easy, too.
That sounds simple … doesn’t it? Believe me, it is with a properly planned and constructed template. You will be amazed at how easily you can turn out your podcasts on a continuing basis.
There is no reason why you cannot learn how to make templates and use this process quickly and easily. Who knows, you may find you actually have more time to do other things.
Well, I’ll talk more about it next time, but, I mentioned I would tell you a great source for “Royalty Free” music. Click on this link,
and it will take you to the most affordable sources on the planet. Not only that but some other great things, too.
Hey everybody, this is podcastnorm, maybe better known to you as Russ and I just wanted to tell you about a presently little known fact. I’ve been busy working on my twice-a-week podcast I like to call, “Just A Fan’s View” and that is exactly what it is. It is about Nascar from “Just A Fan’s View” and I have to admit it is something I am really having a lot of fun making. It gives me a chance to have a little fun amongst all of the stresses of life. In fact, I’m having so much fun I just had to let you know about it and what better way than right here on Podcasting Resources.
I can tell you from personal experience that making a podcast can be a lot of work, but it can be a lot of fun if you can make a podcast about something you really like and then it doesn’t seem so much like work. That is why I am telling you about this now. As beginner podcasters, I’ve been telling you a lot of important information about getting started right and how to make your podcasts a cut above the rest, but there comes the time when you just have to take your idea and make it happen.
You see, I enjoy Nascar racing and I’ve been a fan for a long, long time. I just decided I would like to make a podcast about Nascar from a fan’s view so that is what I did. I’ve found out what I already knew and that is what this is all about. That you can:
take your idea,
think about what you want to accomplish with it,
consider whether it is worth the effort
do a little short range planning
at least consider some long range planning
be sure you have the equipment and software you need
and then make it as good as you can with what you have
Now, you can find “Just A Fan’s View” where it temporarily resides at:
I definitely want you to check it out. It is on my main blog site and the blog is called “Rusty’s View”. That’s where I can talk about any subject I want that affects and interests me. It’s my view … It’s the way I see things. (But that’s another story for another time…)
“Just A Fan’s View” will soon be on its own site at, “www.justafansview.com” and I can’t wait until it is. Now don’t go looking for it because it’s not quite there yet, but trust me, I intend for it to be up and running all on its own on or before December 2nd. In the mean time, (and I know I’m being a little repetitive here), you can listen or read “Just A Fan’s View” at my other site :
I fully intended to be giving you a review of a nice little software program I tried out at the request of one of my reader/listeners … but I have found that they are no longer around. That software was called “Podcast Station” and I gave it a good try for the thirty day trial period and wanted to buy it but found they were out of business.
Wow, how quickly things change in this world we live in … especially this audio and video podcasting world.
That’s one of the problems, or should I say challenges, of getting started marketing either yourself or a product online. Sometimes a great idea is just that, a great idea, but needs to be looked at further BEFORE you offer more than you can deliver or before your hopes and dreams for a program or product bankrupt you either physically, spiritually or financially.
I am sure all of us would like to generate some sort of income from our podcasts, products or productions, but there are some pitfalls that need to be considered also. That’s why we need to look at our future in this endeavor before we’ve invested too much money or time (which is part of the subject I talked about in my last article).
I cannot, and will not, speak for the makers of “Podcast Station” but I do kinda know how they feel. It can be really tough in this life of technology and information sharing, whether you are trying to market a podcast or trying to sell a software program. I’m inclined to believe that just because something is so easy and inexpensive for individuals, or companies, to produce does not mean it will always be successful or valuable.
That’s why I think it is so important for beginner, (or wannabe), podcasters to really think about their short-term and long-term goals for their chosen direction. Although you can’t necessarily see all of the possible problems before you actually turn out your project, you can research and analyze your possibilities by taking just a bit more time before making a long-term commitment to something. Does this mean you can’t step out and just do it? No; but it does mean that you need to take the necessary time to look at your plan before it causes you a lot of grief or heartache.
If you take that little bit of extra time, what does it cost you? Nothing but the extra time it takes. The nice part is that if you take a little extra time and decide to continue on, you may find that it makes your progress towards what you consider success that much quicker. Can that be a bad thing? I don’t think so.
You see, I have this really big “wish list” filled with all kinds of nifty items I would love to have or at least try out. I just don’t have the extra cash laying around to throw at items that I probably don’t need anyway. I have managed to keep my budget relatively low because I took a little extra time to look at what I wanted to do, what I could afford to do and how important it was for me to do it.
I have invested in a couple of pieces of equipment to make my job easier for now and they were things I could use not only for my podcasting adventure, but also for other things I like to do.
One of the best investments I think I have made is how I record my voice for this podcast. I use a ZOOM H4 Handy Recorder. It is a portable and handy device that captures (records) directly to an SD memory card (up to 2g) in either wav or mp3 files from the built in x-y pattern mics. It also has the capability to directly connect external mic or instrument inputs. In fact, it is actually a hand held 4 track studio.
As I have mentioned many times before, I use Audacity to edit my programs. It is free, versatile and works extremely well. (Now, admittedly, I use ver. 1.2.6 just because I like the stability of it but I have used the newer versions which do even more and also perform well). Did I mention it was FREE?
You see, I’m a believer in not spending more than you need to and I also believe in keeping things simple. Both of the items I have mentioned here are easy to use and affordable. I didn’t start out with the H4 but took equipment I had laying around and used that until I determined what would be the best for me to invest my limited finances in. I’ve used an old hand-held, full-size cassette recorder and then graduated to using my little hand-held, audio note-taking digital recorder (made by Olympus) until I made that investment in the H4.
Now, I feel as though I am working with two things, (the H4 and Audacity), that allow me to quickly turn out a very good production and also serve me well in other areas of interest.
Does that mean I can’t do better?
No … it means I have put off making a larger financial investment in some equipment I would someday like to have until I really need it. I think what I use serves me quite well considering what I have invested in it.
You may ask the question, “Do I really think my podcast is that important or popular?”
I would answer you this way. If I can help just one person make a better decision in their quest for a dream, then I have accomplished at least one purpose for this website. My hope is that I have reached, and will continue to reach, more than one. I have considered my purpose and investment and it is worth the price for me to continue trying to help people not waste their time or money and become frustrated.
Am I looking to be popular? Although popularity is always appealing — no — I am looking to help you make wise decisions to accomplish your most burning desire in podcasting. The most important thing I have to offer is my experience in recording, editing and turning out productions and doing it the best I can. That part may not be important to you, but I have been doing it for a long time and I do care about what I do.
“So … why can’t you just start a podcast?” Well, that’s a really good question and here’s another. “Why bother thinking about the ins and outs and pesky details of making a podcast when all you want to do is interview people and/or talk about what-ever comes to mind?” Well, that’s another good question, and here’s one more. “When all is said and done, couldn’t spontaneity be the key to a successful podcast?”
The answers to these three questions are:
you don’t have to
But these are not the three most important questions you need to ask yourself before you start your own podcast. Hopefully, you will consider these and other questions as you progress towards producing your own podcast, but, you see, there are a lot of things that need to be considered and some are more important than others.
Let’s get real here. Audio recording and editing (especially simple, digital recording and non-destructive editing) is not at all difficult in this day and age but it is an ever-evolving craft as far as equipment and software is concerned. Although not quite the same, this same thought holds true for video recording and editing. Podcasting, more often than not, is merely an extension of recording and editing either audio or video or both.
While we’re at it, let’s not forget what a definition of podcasting actually is. It is the ability of the listener to take recorded audio or video files of information they’re interested in and listen to them at a time more convenient for them. Perhaps better stated, it is a recorded audio or video file that is portable and time-shiftable by the listener.
In the end, however simple or complicated you decide to make the above tasks determines what equipment and software you will need, but those are questions we can better answer later.
Now that we’ve gotten those preliminaries out of the way, there are other things you need to consider as you plan producing your podcast. You don’t need to consider every little detail here at the beginning, but you do need to think about the bigger picture. In other words, you may know you want to be podcaster, but, do you know what you are getting yourself into?
Let’s take a look at three of the questions you really need to ask yourself before you get started and before you make any large investments in equipment or software.
First: Just how serious are you about making a regular podcast?
You must first make up your mind whether or not you are really serious about doing a regular podcast. Believe me, somewhere down the road you will definitely come to the point of answering this question and you might as well answer it first. It is one of the most important you can ask yourself right now, before you spend any money or invest in any equipment or software. Think it through. After the newness wears off and the drudgery kicks in will you still want to pursue this?
Second: How much do you want to invest in this adventure?
Just because you only have a little money — or don’t have any money — to invest in equipment or software doesn’t mean you can’t achieve your goal. It just means you may have to be more creative in your approach to getting started. It may mean you have to think a little harder or consider more broadly how you can actually get started or where you want to spend what little money you do or don’t have to purchase the necessary equipment or software. It is my opinion, if you have a relatively new computer and a microphone that records your voice somewhat decently, you are ready to get started, (even if only on a limited basis to begin with.) Your options are still wide open in any case. Trust me, if you really want to be a podcaster, there are even ways to be one whether you have a computer or not.
Third: How willing are you to listen to the input of others even if you have a working knowledge of recording, editing and podcasting?
Just because you know a lot doesn’t mean you know it all. Swallow that pride, be open-minded and listen to the input of others. You may not agree with them and you may not use all or any of what they offer but you can gain valuable input and information from them; and come to better know why you do things the way you do and why their way won’t work for you. You never know, you may actually find they have some really good ideas that you can tweak and use for your own purpose. (Who knows, you may even one day discover that people are willing to listen to what you have to say concerning this ever-changing way of communicating ideas to others.)
As I said earlier in this article, there are many things you need to consider before jumping headlong into your choice of podcasting. These are three of the ones I consider to be most important to consider before you get started. I do believe if you take the time to evaluate them and your plans for your production you will be miles ahead now and in the future.
Before I answer with the obvious, let me slightly re-state the question? What do you ultimately hope to accomplish with, or by, podcasting?
Is it just something that you like to do or is it a burning passion from within you to communicate your thoughts, knowledge or view of your chosen subject or subjects? Could it be that you do what you do to accommodate people that can’t read your written words because they are visually impaired? Perhaps it is because you know they want, or need, to hear what you have to say? Maybe you just like to talk and think you have something to say that others want to hear? These are all good reasons for spending the time that takes to make a podcast, but, what is YOUR ultimate purpose? What is it that will make yours ultimately unique and will set you apart from the rest?
Think about it for a moment. What is your purpose for making a podcast or being a podcaster? It is important that you answer that question before you get too far into your podcasting experience. I can tell you that without a clear direction and a love for what you are doing, you won’t last long.
Because of personal reasons, I haven’t been blogging or podcasting for a while and, honestly, I hope I was missed but I don’t think anyone much noticed. The only fortunate thing I have going in my favor when I took the extended leave is that I have almost two years of content out there. Some of it is pretty good (even if I do say so myself) and some of it … well … it’s even better. That’s because, though I do get sidetracked at times, I have a lot of interest in this thing called podcasting and the recording and editing of audio and video. You do know that this thing most often called podcasting has really only been going on in its present form for a little over four years.
Just in case you haven’t had time to notice, a lot is going on in this communication field and it is becoming more and more popular all the time. More people than ever before are finding audio and video podcasting as a means of getting their message across to the masses.
I am not so sure that every podcast that’s popular sounds like just another radio program though. It seems more and more are discovering that the message is more important than the fancy “radio-type” production. In fact, it seems that the ones that provide the most pertinent information to their audience are the ones that are growing in popularity.
That’s why I think it is important for you, the beginner podcaster, to think about what drives you to be a podcaster. Just what is it that you desire to accomplish with it? What is so important or interesting about it that makes you and your audience keep coming back for more?
I would like to be really transparent and tell you that my biggest problem more often than not is deciding what to focus on. Some people ask me what equipment to use and others ask me to try out different and diverse software. Some, by their questions, have even forced me to become more familiar with some of the technical aspects of podcasting software and equipment that I used to just take for granted or think that most people somehow just understood. Now I admit, I do have an interesting time with some of the equipment and software but honestly, I’ve discovered that some of it is just a total waste of time and energy. More often than not, whatever you choose, simple is better.
The redeeming value to all of it is that I have the opportunity to learn something new all the time. When I learn something of particular interest, (or something that really surprises me with how well it works or how easy it makes a task) I share it with you as quickly as I can. In future articles, I have some interesting things to share with you. In fact, I have a bunch of ideas in my “article oven” right now. Soon you will able to tap into what I think is some really interesting stuff right here on “Podcasting Resources” at podcastnorm.com.
For right now though, I just want to talk to you beginners about what you want to accomplish with this form of communication called podcasting. If you haven’t started yet, now is a good time to take some time and think through your plans for the future. Try to visualize yourself a year from now. Does your chosen direction still look appealing? Do you look forward to each new podcast with the same excitement you used to.
If you’ve already started with your podcasting adventure, take a little time to evaluate where you are and how far you’ve come. Does this “podcast thing” still hold you in its grip with anticipation for every new show or do you dread even the thought of having to turn your next one out?
In the mean time, take a look at why you want to be a podcaster and what you want to accomplish with your podcast and be on the lookout for the next article, “Three Questions You Need To Ask Yourself Before Making The Committment To Be A Podcaster.”
Podcasting is very popular and a very interesting form of communication. On the one hand, some think it is a way for them to say what ever they want and not have to worry about what others think. On the other hand, some think it is a complete waste of time and they would rather not have to be exposed to such an obtrusive distraction. In reality, the truth lay somewhere in between.
Somewhere in that mixture of thought processes is the question of what Podcasting means to you and before we move on too much further, you need to answer these questions for your self:
Have you actually considered just how powerful of a means of communication it can be?
Is it something you want to use as a form of communicating your viewpoint to others?
Is it something you simply use to become informed on subjects of interest to you?
Is it something you desire to use to teach, preach or reach others with subjects of interest to you or important information you think the world needs to know?
Do you consider the quality of the productions (podcasts) to be important or do you just like the subject matter enough to not care how good or bad it may sound or look?
Does your idea for a podcast include thinking about the cost it may take to accomplish your desired “end result?”
Do you really think you can do it?
All of these thoughts are good points of interest to consider and all of them need to be considered before you invest a large sum of money pursuing your dream. In fact, I am here to help you get started, “On The Cheap”, and I know you can do it inexpensively if you want. I also know you can start inexpensively and build from that point and only invest the amount you need to accomplish your goals for your podcast.
I understand and have to admit, it is easy to get all excited and spend more money than you need to just to get started.